Pricing for bound solutions? 
Author Message
 Pricing for bound solutions?
Hey all you consultants out there -

I was wondering how much I should charge for a Filemaker bound solution.
It's designed for modeling agencies, and keeps track of students, payments,
attendance, jobs models get, etc. We're going to do some beta testing with
some agency directors - how much should I be charging for this?

What kind of considerations go into this?



Wed, 11 Sep 2002 03:00:00 GMT
 Pricing for bound solutions?


Quote:
> Hey all you consultants out there -

> I was wondering how much I should charge for a Filemaker bound solution.
> It's designed for modeling agencies, and keeps track of students, payments,
> attendance, jobs models get, etc. We're going to do some beta testing with
> some agency directors - how much should I be charging for this?

> What kind of considerations go into this?

Steven:

It seems in reviewing a lot of the vertical-market solutions out there
the pricing is pretty much "what the traffic will bear."

Bound or not-bound really isn't the consideration. It's more whether
your solution is going to manage ONE aspect of mission-critical data, or
ALL aspects. If they're pretty much going to be running their business
out of the solution prices seem to run on the order of $2000 - $3000 US
and up. Way up.  I know some folks selling solutions for $7000 - $15000
for networked users, and not having trouble finding buyers. Finding an
affluent but underserved niche and filling it can be very profitable.

One-trick ponies go for a lot less...say a scheduling or calendaring
solution that could fit nearly any kind of business..I've seen great
ones for $50...these folks are going for volume and don't concentrate on
vertical markets.

Also consider what kind of support needs your clients are going to have
and how that support is going to be financed. Be aware that once your
solution is installed, EVERY problem on their computers/ networks
/personal life/ cosmic destiny is going to be your fault. ;)  

If your solution was a custom design you're taking to the vertical
market, price it pretty much where the first company paid. If it was
worth $X the first time around, it's worth $X again, and it's nearly
pure profit for you. The second, third and infinity customers don't get
EXACT fit, but they don't have the hassles of the development process
either. Customization work can be included (a few hours worth) as a
sales incentive.

Vertical market solutions are the next best thing to custom software,
and thus should be priced at nearly the custom software price. :)

Good luck.
--

Allen & Allen Semiotics, Inc.              Web & Graphic Design
Long Beach CA USA         Filemaker Pro Consulting - Member FSA
562.938.7890  fax 562.938.7891      Custom Solutions & Training



Thu, 12 Sep 2002 03:00:00 GMT
 
 [ 2 post ] 

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